What We Do

OUR PASSION

Driving Revenue & Profits

We help brands and their leaders unlock profitable growth and SHINE. Our expertise lies in digital commerce, retail operations, and performance marketing—disciplines that directly impact top-line revenue and bottom-line results. We specialize in uncovering new opportunities, optimizing performance, and accelerating business outcomes. With a relentless focus on the customer, we craft targeted strategies and personalized experiences that convert. Passionate about innovation and driven by results, we stay ahead of evolving shopping behaviors and marketing technology to deliver measurable impact.

WHAT WE DO

We help brands like yours SHINE

SHINE Strategy is a boutique consulting firm specializing in digital growth, customer acquisition, and revenue optimization for direct-to-consumer and multichannel retail brands. We provide interim and fractional C-suite leadership (CMO, CDO, COO, CRO), executive career and performance coaching, and high-impact workshops. We specialize in helping “women in transition” find their next role.

Our clients range from mid-market DTC brands to Fortune 500 companies across retail, eCommerce, travel, and hospitality.

OUR EXPERIENCE

We build brands. We grow leaders. We drive results.

We’ve led and partnered with powerhouse multichannel brands from bold startups to Fortune 500 icons. We don’t just make plans, we execute fast. From digital growth and direct mail to Ecommerce, retail ops, and customer experience, we blend sharp data with smart strategy to fuel acquisition, conversion, and retention.

And we don’t stop at business growth, we scale human potential. As C-Suite leaders, coaches and performance experts, we help executives lead with grit, grace, and unstoppable clarity. The result? Stronger teams. Smarter decisions. Bigger impact.

PUBLIC SPEAKING

Captivate. Energize. Transform.

We don’t just deliver keynotes, we move people.

With a blend of raw storytelling, real-world leadership lessons, and bold truth-telling, our talks ignite rooms and inspire action. Fueled by grit, grace, and decades of experience, we leave audiences not just inspired, but ready to lead differently.